OperatingParabuelos
Products and solutions that help older adults live with greater safety, comfort and independence.
STRATEGY · EXECUTION · GROWTH
Brands that improve lives.
Businesses ready to grow.
At MS Retail Group we create, develop and operate retail brands that answer real needs. We combine strategy, technology and operating experience to turn market opportunities into businesses with purpose and growth potential.
Companies and projects
What we are building
One brand already live and new businesses in preparation, each with its own customer and commercial proposition.
Operating
In developmentMS Appliances Outlet
New and open-box home appliances, with a proposition built on value, service and accessibility.
In developmentSee company
ConceptCasa Cocina
A specialized kitchen store — from the smallest utensil to major appliances — with the depth of assortment, price and expert advice a generalist store can never offer.
ConceptSee company
ConceptCasa Decor
A specialized home décor store — from small accessories to statement furniture — with curated collections, seasonal ideas and in-store design guidance.
ConceptSee company
ConceptMS Retail Consulting
Hands-on advisory for independent retailers — from assortment and layout to pricing and operations — turning years of real store experience into practical, measurable results.
ConceptSee company
Experience
Experience behind every project
MS Retail Group is built on more than two decades of leadership experience in retail operations, business development, credit, omnichannel and team building.
1
Active brand
2
Projects in development
20+
Years of retail leadership experience
- Store operations
- New business unit development
- Commercial management
- Omnichannel
- Credit and financing
- Team building
- KPI management
Development model
How we build each business
Every company is designed before it opens: clear objectives, clear processes and its own identity.
01
Shared strategy
Each company starts with defined objectives, positioning and metrics.
02
Disciplined operations
We design clear processes for purchasing, inventory, service and profitability.
03
Independent identity
Every brand keeps its own proposition, customer and commercial experience.
Group capabilities
What the group brings to each business
The capabilities we apply when launching and running a retail business.
01
Retail strategy and operations
02
E-commerce
03
New business unit development
04
Analytics and commercial intelligence
Let's build the group's next business.
Suppliers, strategic partners, landlords and distributors — let's talk about growing together.